Víctor Quelca Mamani2026-03-222026-03-222004https://dialnet.unirioja.es/descarga/articulo/2475865.pdfhttps://andeanlibrary.org/handle/123456789/62757Drinking Coca-Cola is a habit, but it is also one of contemporary societies modern rituals due to aggressive publicity campaigns.The company s advertising cr...esHumanitiesArtEl discurso religioso en la publicidad de Coca-Cola: una aproximación semiótica a sus spots comercialesarticle