Bradley Wilson2026-03-222026-03-22201810.1080/15205436.2018.1532192https://doi.org/10.1080/15205436.2018.1532192https://andeanlibrary.org/handle/123456789/66974These days, consumers are not taking products or services as a given, and stakeholders no longer accept falsely packaged offerings or preconceived, image-laden manufacturer-created messages about b...enContent (measure theory)PsychologySocial psychologyAdvertisingBusiness<i>Top of Mind: Use Content to Unleash Your Influence and Engage Those Who Matter to You</i> by John Hallarticle