Gil Guilherme GasparelloMohamad Jamal BarkGiovanna Purkote YamaguchiRosilene Andréa MachadoJoel SuárezOrlando Motohiro Tanaka2026-03-222026-03-22202510.1111/ocr.12947https://doi.org/10.1111/ocr.12947https://andeanlibrary.org/handle/123456789/77206Malocclusion significantly impacts visual attention and attractiveness perception, with the mouth being the primary focus. While lipstick influences attention dispersion, it does not shift the main focus from the mouth. Heat map analysis confirmed that the mouth area remains the primary focus across all images, regardless of lipstick use.enLipstickAttractivenessCosmeticsPost hocDentistryOrthodonticsMedicinePsychologyInfluence of Lipstick Application on the Attractiveness of Smile in Women With and Without Malocclusions: An Eye‐Tracking Studyarticle