Browsing by Autor "Juan Choque Tito"

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Gastronomic experiences of foreign tourists in developing countries. The case in the city of Oruro (Bolivia)
(RELX Group (Netherlands), 2025) Francisco González Santa Cruz; Juan Choque Tito; Jesús Claudio Pérez Gálvez; Miguel Jesús Medina‐Viruel
Gastronomic experiences of foreign tourists in developing countries. The case in the city of Oruro (Bolivia)
(Elsevier BV, 2019) Francisco González Santa Cruz; Juan Choque Tito; Jesús Claudio Pérez Gálvez; Miguel Jesús Medina‐Viruel
Gastronomic Motivations and Perceived Value of Foreign Tourists in the City of Oruro (Bolivia): An Analysis Based on Structural Equations
(Multidisciplinary Digital Publishing Institute, 2020) Francisco González Santa Cruz; Salvador Moral Cuadra; Juan Choque Tito; Tomás López‐Guzmán
The continuous dynamism that tourism suffers makes the motivations of tourists change, making them search for new experiences. In this sense, gastronomy is positioned as a key element of union between tourism and culture, thus developing gastronomic tourism. The analysis presented here will address gastronomic motivations and their influence on the value perceived by foreign tourists in Oruro (Bolivia), based on a total sample of 370 and through a covariance-based structural equation modelling (CB-SEM). Among the main results, it is worth highlighting the positive influence of gastronomic motivations on the value perceived by tourists. These results are also very useful for public and/or private entities for the creation of new strategies to promote local gastronomy.
Segmentation in intangible heritage of humanity (ICH) events: the Oruro Carnival
(Emerald Publishing Limited, 2019) Jesús Claudio Pérez Gálvez; Gema Gomez‐Casero; Juan Choque Tito; Carol Jara-Alba
Purpose The purpose of this paper is to characterize the international tourists who visit a cultural event, such as the Oruro Carnival (Bolivia), that is catalogued as Intangible Cultural Heritage of Humanity by UNESCO. Design/methodology/approach To achieve this purpose, a segmentation is made based on the combination of two theoretical models used and contrasted in similar research: the model of McKercher (2002), based on the cultural motivations to go to a destination, and that of Poria et al. (2003), based on the emotional perception of the visitor in relation to the heritage they visit. Findings Four types of tourists are thus identified: alternative, cultural, emotional and patrimonial. Likewise, the research includes an assessment of the most relevant tourist attributes linked to the Oruro Carnival, which is much more positive among international tourists with greater cultural motivation and emotional bonding. Originality/value The principal originality factor and innovation is analysing the cultural motivations and the emotional perception of the visitor in relation to the heritage they visit.