Planificación estratégica en la Universidad Mayor Real y Pontificia de San Francisco Xavier de Chuquisaca (USFX): Enfoque, problemas y aspectos a ser considerados para mejorar este proceso
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Investigación y Negocios
Abstract
La dirección estratégica es una filosofía de gestión empresarial que además de aplicarse en el sector empresarial se ha adoptado en el sector educativo, mas propiamente en el ámbito de educación superior. En el presente trabajo se describirá la importancia de los procesosde planificación estratégica en las universidades, se abordarán las etapas de dichos procesos, para describir en enfoque empleado en la planificación estratégica desarrollada en la Universidad Mayor Real y Pontificia de San Francisco Xavier de Chuquisaca, los problemas presentados y algunos lineamentos que contribuyan a la solución de los mismos. Del análisis realizado, el proceso de planificación estratégica en la ésta Casa Superior de Estudios, presenta las siguientes deficiencias: predominante participación de las autoridades universitarias y escasa participación de representantes legítimos de los sectores docente, estudiantil y administrativo; ausencia de actores del entorno socioeconómico; falta de interés de las autoridades universitarias en la implementación y logro de los objetivos planteados; desarrollo de procesos de planificación estratégica para cumplir con una formalidad y no así para contar con un verdadero instrumento de gestión; escasa correspondencia entre los recursos disponibles y los objetivos planteados, que dificulta la ejecución de los planes estratégicos; mecanismos de seguimiento y evaluación de los planes estratégicos deficientes, que inciden en su baja ejecución; altos niveles de desconocimiento y escaso involucramiento de los diferentes estamentos, respecto al plan estratégico; cultura organizacional y clima de trabajo caracterizado por una alta resistencia al cambio, lo que dificulta la ejecución de planes estratégicos. Las anteriores debilidades deben ser superadas a través del involucramiento de todos los miembros de la organización, formulación de metas de corto y plazo realistas y realizables, según los recursos de la organización y en correspondencia a las condiciones del entorno. Indudablemente ello permitirá mejorar la gestión educativa y contribuirá a mejorar la calidad de la educación, fin último de la dirección estratégica.
Strategic management is a business management philosophy that, in addition to being applied in the business sector, has been adopted in the education sector, but more specifically in the field of higher education. This paperwill describe the importanceof the strategic planning processes in the universities, the stages of these processes will be discussed, and to describe the approach used in the strategic planning developed at the Universidad Mayor Real y Pontificia de San Francisco Xavier de Chuquisaca, the problems presented and some guidelines that contribute to the solution of the same. From the analysis carried out, the strategic planning process in this House of Studies presents the following deficiencies: predominant participation of university authorities and low participation of legitimate representatives of the teaching, student and administrative sectors; absence of actors from the socio-economic environment; lack of interest of the university authorities in the implementation and achievement of the proposed objectives; development of strategic planning processes to comply with a formality and not to have a real management tool; a lack of correspondence between available resources and objectives, which makes it difficult to implement the strategic plans; mechanisms for monitoring and evaluating poor strategic plans, which have an impact on their low implementation; high levels of ignorance and little involvement of the different levels, regarding the strategic plan; organizational culture and working climate characterized by a high resistance to change, which makes difficult the execution of strategic plans. The previous weaknesses must be overcome through the involvement of all the members of the organization, the formulation of realistic and achievable short and term goals, according to the resources of the organization and in accordance with the conditions of the environment. Undoubtedly this will improve educational management and contribute toimproving the qualityof education, the ultimate goal of strategic management.
Strategic management is a business management philosophy that, in addition to being applied in the business sector, has been adopted in the education sector, but more specifically in the field of higher education. This paperwill describe the importanceof the strategic planning processes in the universities, the stages of these processes will be discussed, and to describe the approach used in the strategic planning developed at the Universidad Mayor Real y Pontificia de San Francisco Xavier de Chuquisaca, the problems presented and some guidelines that contribute to the solution of the same. From the analysis carried out, the strategic planning process in this House of Studies presents the following deficiencies: predominant participation of university authorities and low participation of legitimate representatives of the teaching, student and administrative sectors; absence of actors from the socio-economic environment; lack of interest of the university authorities in the implementation and achievement of the proposed objectives; development of strategic planning processes to comply with a formality and not to have a real management tool; a lack of correspondence between available resources and objectives, which makes it difficult to implement the strategic plans; mechanisms for monitoring and evaluating poor strategic plans, which have an impact on their low implementation; high levels of ignorance and little involvement of the different levels, regarding the strategic plan; organizational culture and working climate characterized by a high resistance to change, which makes difficult the execution of strategic plans. The previous weaknesses must be overcome through the involvement of all the members of the organization, the formulation of realistic and achievable short and term goals, according to the resources of the organization and in accordance with the conditions of the environment. Undoubtedly this will improve educational management and contribute toimproving the qualityof education, the ultimate goal of strategic management.
Description
Vol. 9, No. 13