<i>Top of Mind: Use Content to Unleash Your Influence and Engage Those Who Matter to You</i> by John Hall
| dc.contributor.author | Bradley Wilson | |
| dc.coverage.spatial | Bolivia | |
| dc.date.accessioned | 2026-03-22T17:54:36Z | |
| dc.date.available | 2026-03-22T17:54:36Z | |
| dc.date.issued | 2018 | |
| dc.description.abstract | These days, consumers are not taking products or services as a given, and stakeholders no longer accept falsely packaged offerings or preconceived, image-laden manufacturer-created messages about b... | |
| dc.identifier.doi | 10.1080/15205436.2018.1532192 | |
| dc.identifier.uri | https://doi.org/10.1080/15205436.2018.1532192 | |
| dc.identifier.uri | https://andeanlibrary.org/handle/123456789/66974 | |
| dc.language.iso | en | |
| dc.publisher | Taylor & Francis | |
| dc.relation.ispartof | Mass Communication & Society | |
| dc.source | Universidad de Los Andes | |
| dc.subject | Content (measure theory) | |
| dc.subject | Psychology | |
| dc.subject | Social psychology | |
| dc.subject | Advertising | |
| dc.subject | Business | |
| dc.title | <i>Top of Mind: Use Content to Unleash Your Influence and Engage Those Who Matter to You</i> by John Hall | |
| dc.type | article |