REGRESANDO CON LOS QUE QUIEREN IRSE: INTERACCIÓN DE LOS COMENTARIOS EN EL VIDEO DE YOUTUBE "떠나려 하는 모든 이에게" (A TODOS LOS QUE QUIEREN IRSE)
Abstract
La presente investigación tiene como objetivo analizar la interacción de los comentarios en el video "떠나려 하는 모든 이에게" (A todos los que quieren irse) del canal "새던" (Sedawnn) en YouTube en el mes de abril del año 2021. Este video fue un caso de éxito de una comunidad virtual formada con el fin de consuelo en medio de los altos índices de suicidio y aislamiento social en Corea del Sur. Con una muestra deliberada de 253 comentarios, se aplicó una metodología cuantitativa utilizando las tres variantes de análisis de contenido para sacar los resultados: temática, semántica y de red. La interacción en este espacio es expresiva y positiva en su actitud, interpersonal e informal en su habla, y complementaria y funcional en su modo de relación. Esto abre la discusión sobre la plataforma YouTube como potencial espacio de consuelo, así como la contribución de las redes sociales digitales en la comunicación para la salud mental.
The objective of this research is to analyze the interaction of the comments in the video "떠나려 하는 모든 이에게" (To all those who want to leave) of the channel "새던" (Sedawnn) on YouTube in April 2021. This video was a success story of a virtual community formed for the purpose of comfort amid the high rates of suicide and social isolation in South Korea. With a deliberate sample of 253 comments, a quantitative methodology was applied using the three variants of content analysis to obtain the results: thematic, semantic and network. The interaction in this space is expressive and positive in its attitude, interpersonal and informal in its speech, and complementary and functional in its mode of relationship. This opens the discussion about the YouTube platform as a potential space for consolation, along with the contribution of digital social networks in communication for mental health.
The objective of this research is to analyze the interaction of the comments in the video "떠나려 하는 모든 이에게" (To all those who want to leave) of the channel "새던" (Sedawnn) on YouTube in April 2021. This video was a success story of a virtual community formed for the purpose of comfort amid the high rates of suicide and social isolation in South Korea. With a deliberate sample of 253 comments, a quantitative methodology was applied using the three variants of content analysis to obtain the results: thematic, semantic and network. The interaction in this space is expressive and positive in its attitude, interpersonal and informal in its speech, and complementary and functional in its mode of relationship. This opens the discussion about the YouTube platform as a potential space for consolation, along with the contribution of digital social networks in communication for mental health.
Description
Vol. 28, No. 47