¿CUÁNTO SE HA AVANZADO EN PROPORCIONAR ANALÍTICA E INTELIGENCIA DE NEGOCIOS A LAS PYMES?
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Abstract
Este trabajo revisa las publicaciones académicas arbitradas del período 2017-2018 relacionadas con la inteligencia de negocios y la analítica, orientadas a las microempresas dedicadas al comercio, buscando encontrar una oportunidad de reducir las asimetrías de información en la toma de decisiones de este relevante sector de la economía. Se muestra el nivel de avance logrado y la escasez de tecnología de inteligencia de negocios y la analítica para contribuir a la sustentabilidad de estos negocios en el contexto de la industria 4.0. Se propone un trabajo futuro para proveer tecnología de analítica e inteligencia de negocios, orientada a microempresas dedicadas al comercio, que les permita contar con visualización de datos reforzadas con lógica difusa, mediante un panel de control difuso.
This paper reviews the refereed academic publications of the 2017-2018 period related to business intelligence and the analytics, oriented to micro businesses engaged in commerce, seeking to find an opportunity to reduce the information asymmetries in the decision making of this relevant sector of the economy. The level of progress achieved is shown and the shortage of business intelligence technology and the analytics to contribute to the sustainability of these businesses in the context of industry 4.0. Future work is proposed to provide analytical technology and business intelligence, oriented to micro businesses dedicated to trade, that allows them to have data visualization reinforced with fuzzy logic, through a diffuse control panel.
This paper reviews the refereed academic publications of the 2017-2018 period related to business intelligence and the analytics, oriented to micro businesses engaged in commerce, seeking to find an opportunity to reduce the information asymmetries in the decision making of this relevant sector of the economy. The level of progress achieved is shown and the shortage of business intelligence technology and the analytics to contribute to the sustainability of these businesses in the context of industry 4.0. Future work is proposed to provide analytical technology and business intelligence, oriented to micro businesses dedicated to trade, that allows them to have data visualization reinforced with fuzzy logic, through a diffuse control panel.
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Vol. 19, No. 2