Affect versus Cognition in the Chain from Perceived Quality to Customer Loyalty: The Roles of Product Beliefs and Experience

Date

2014

Authors

Journal Title

Journal ISSN

Volume Title

Publisher

Elsevier BV

Abstract

Description

Citaciones: 108

Keywords

Psychology, Affect (linguistics), Product (mathematics), Structural equation modeling, Loyalty, Cognition, Quality (philosophy), Marketing, Customer satisfaction, Social psychology

Citation

DOI

10.1016/j.jretai.2014.08.001

URI

https://doi.org/10.1016/j.jretai.2014.08.001
 https://andeanlibrary.org/handle/123456789/43376

Collections

Artículo Científico Publicado